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How Google plans on becoming your next Internet service provider?

July 7, 2014 by Omar Sohail

Even though Google Fiber currently is only available to customers in Kasas City, Kansas and Kansas City, Missouri, (if you see them smiling most of the times, then Google Fiber is probably one of those reasons), the speed that the advertising giant is offering to consumers is 1 gigabit uploads and downloads per second, as compared to the average U.S. broadband service, which only provides 5.8 megabit downloads and uploads per second; making Google’s service roughly 100 times better than the fastest Internet broadband service present in the United States. For a one time construction fee of $300 (which can be paid on a monthly basis for a price of $25), Google will be charging consumers $70 per month for its service, which is a sweet deal seeing as how you’ll be getting uninterrupted video streaming service, and high quality voice calls through the free VOIP apps for free calling purpose. However, Google’s paramount objective is bigger than providing unbeatable internet speeds in a few cities. It’s becoming the global provider of internet access. How is Google going to achieve such a feat? Let’s find out.

How is Google going to become the largest internet service provider on the planet?

After Google had acquired Titan Aerospace; the maker of the first ever solar powered satellites for a price of $20 million; setting this plan in motion became far simpler. These solar drones are the perfect machines to provide the entire earth with internet access because using solar cells, these satellites can remain in the air for over three years at an altitude of 65,000 feet. With a cost effective way of deploying these satellites and without worrying about refueling them through traditional means, Google plans on deploying 180 of these satellites in to space, which will be sufficient enough to cover the entire globe and provide areas (especially those which possess lack of infrastructure to provide users with basic level of internet access) with high internet speeds.

When talking about high speeds, these satellites will be able to deliver internet downloads and uploads of 1 gigabit per second, which is the same speed that Google Fiber is currently offering. Each satellite is going to weigh less than 250 pounds and the entire project is going to cost the company $3 billion. However, for a company that has a market capitalization of over $350 billion, this will not be a problem behind the Android operating system. For people wondering why Google will go forth with such a project; one of the reasons is that the company will be able to increase the amount of yearly revenue it earns. Since each company’s paramount reason of existence is to make a profit, Google’s main revenue stream comes from advertisements. In fact, Google earns nearly 96% of its entire revenue from advertising and the completion of this project will ensure two things. One; potentially every human being on the planet will receive high quality ‘above satisfactory’ level internet speeds. Second; people using the internet will generate enough analytics data that will result in additional ad revenue for the company.

So to say, Google is killing two birds with one stone; will not be an understatement. Providing users with a high quality service, and earning money through it at the same time, Google is sure to rock in coming times.

 

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